TRACE is looking for a Marketing Coordinator: Events

TRACE Southern Africa is looking for a Marketing Coordinator: Events

Deadline for submissions: 15 April 2019

CV & Cover letter to be sent to:



  • Assisting in conceptualising, planning and executing the events and activations for the Southern African business units (South Africa, Zambia, Zimbabwe, Namibia..)  with a core 16 – 35 audience demographic, ensuring that the marketing and sales business objectives for the group are met and exceeded
  • Ensuring that the events and activations strategy and plan is aligned with the broader marketing and communication strategy across the business units
  • Working with the Marketing team to make sure that the brand culture and personality is accurately represented at all events and activations
  • Supporting the marketing and communications team as well as the business development and activations team by coordinating and executing all events and activations
  • Measuring and tracking the budget, attendance, performance, ROI of all events and activations undertaken
  • Coordinating with the social media and brand team members to ensure a 360-degree marketing approach to all events
  • Maintain a required call frequency on assigned key venues (clubs etc.) to include developing and planning promotional activations, booking and installing point of sale materials, onboarding brand ambassadors and promoters etc.
  • Overseeing and developing event and activation staff/ ambassadors/ promoters – build rapport through interactions and develop a team for best breed promotional representation
  • Perform administrative duties as required such as tracking reports, promotional item stock keeping and replenishments, expense and budget reports etc.



  • A relevant 3-year tertiary qualification in Communications or Marketing e.g. IMM or Marketing/Communications degree will be beneficial
  • Proficient in Word, Excel and Outlook



  • At least 4 -5 years of experience in coordinating events and activations is essential including references
  • Proven experiences with activations, exhibitions, product launches, road shows, corporate events etc.
  • Project management experience combined with working knowledge of event and activation development process



  • Strong operational knowledge and experience of events and activations from A – Z
  • Event and activation agency processes and dynamics and knowledge of same to implement internally
  • Knowledge of local and international event and activation trends
  • Knowledge of GSM industry and, cellular telecommunications best practises
  • Knowledge of sales and service environment
  • General business acumen



  • Strong administration and project management skills – excellent organisation, attention to detail and follow through skills
  • Strong communication (verbal and written), negotiation, influencing and relationship building skills
  • Excellent attention to detail and multitasking skills are essential
  • Excellent time management skills and pressured delivery of deadlines and key milestones
  • Strong problem solving skills
  • Strong “can-do“ attitude combined with an ability to use minimum resources to get maximum outputs
  • Scanning, analytical and planning skills – to search for new ideas, trends and insights
  • Feedback and conflict reporting skills
  • Flexibility – the ability to adapt and change in the light of changing circumstances



  • Well groomed and well spoken
  • Must have a car and valid drivers license
  • Must be willing to work events and activations on weekends and when needed
  • Flexibility to travel (local / international)
  • Representing the team at functions after hours
  • Constant pressure to meet extremely tight deadlines
Facebook Comments