Singer Ciara has landed a deal with the German based sport apparel company Adidas. She will now be in the company of soccer player David Beckham and rapper Snoop Dog. According to the deal, the “Get Up” singer will serve as a spokesperson in the campaign’s TV commercials worldwide and will be featured as a model in the print ads for the ladies line.
Ciara is not only a singer but she is also a model. In 2008, she was signed to the prestigious New York based modeling agency Wilhelmina. The singer/model, who is an international artist, has been chosen to represent the brand at a time when the company is embarking on a global campaign to promote its latest collection.
For fans eager to hear new music from the singer, Ciara is currently working on her fourth as-yet-untitled studio album. No word yet on when the album will be available.
Written by Roberte Varasse