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“Girls Trip” had a monumental opening weekend, proves power of diversity

Girls Trip‘s first weekend’s ticket sales were great but this is just the beginning !

For decades, Hollywood studios have operated on the premise that a film featuring a black cast wouldn’t necessarily reach and play to a wider audience. Boy were they wrong !

 

Finally moviegoers are taking matters into their own hands, challenging that assumption and proving Hollywood wrong. The latest example came over the weekend as Universal’s critical darling Girls Trip opened to a rousing $30.4 million — the best start for an R-rated comedy in two years and the best showing for any live-action comedy so far this year.

Diversity in Hollywood

The movie’s success comes as debates about diversity in Hollywood continue to gain steam. And the past couple of years have shown that although Hollywood traditionally undervalues movies with black and female leads, it is only to their peril. “Hidden Figures” was a box-office hit and the top-grossing movie among all the 2017 Oscar best-picture nominees.

“I have been told my entire career ‘Black women can’t open films domestically or internationally.’ Well anything is possible,” star Taraji P. Henson wrote on Instagram after the movie’s opening weekend, when it took the No. 1 spot at the box office. “Most importantly this proves that PEOPLE LIKE GOOD MATERIAL. HAS NOTHING TO DO WITH GENDER OR RACE. Agreed?!”

By contrast, “Girls Trip” is receiving glowing reviews from critics (it has an 89 percent on Rotten Tomatoes), and audiences are really into it; the movie has an A-plus rating on CinemaScore. And this is basically how we feel when we heard this kind of news:


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